If you’ve decided to host events as a way to engage current and potential clients or as a means of disseminating information to your staff you may be wondering whether to keep event planning in-house. While that might seem to be the most logical, cost-effective choice, there are several things to consider beforehand.
Who Will Be Responsible for the Planning, Registration, and Follow-Up of Your Event?
The natural choice might be to assign the task to your marketing manager, executive assistant, or another in-house employee. However, before you do, consider these things carefully:
- Is he or she prepared or even qualified to take on such a massive task?
- Can his or her current job responsibilities be limited or even put on hold while working on your event?
- Is it even fair to put the added work and responsibility on an employee?
Event Planners Are Pros
When you hire a professional event planning company like Savvy, we are event professionals, tasked with one goal – making sure that your event is a success from start to finish. There are so many variables involved in the planning process, having a pro on your team can eliminate stress, serve as cost savings by allowing staff to focus on their primary duties, and most importantly ensure every i is dotted and t is crossed. Event planners know how to negotiate services with their already established contacts. We’ve developed ongoing relationships with dozens of service providers and they’re fully prepared to manage:
- Stationery and Printing
- Social Media Promotion
- Event Websites
Additionally, bringing on a professional event planning firm exposes you to a team who is accustomed to the stresses and challenges that can come with planning events. We’re prepared to jump in and quickly handle things before any problems arise (and trust us, challenges can and do arise).
As you can see, planning an event is a great deal of work to place on an employee, who may or may not be fully prepared for the monumental task. If you’re hosting an event, at the very least consider the time-saving and cost-saving benefit of outsourcing the responsibility to an established event production firm.